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Third-party web services

The Göteborg Opera’s website opera.se uses third-party services in order to sell tickets, analyse traffic, present video and sound files, accept user responses via forms and send newsletters. These services have their own cookies and analytics tools connected to them. Below is a short summary of each service as well as a link to their privacy policies.

Cookiebot

Cookiebot used on opera.se so that users can manage their cookie choices and consent.

Cookiebot’s privacy policy

Head office: Denmark

Samhub

Brain Nordic’s Strategic Audience Map-script Samhub is used on opera.se to be able to effectivise and improve our marketing and communication within Sweden.

Samhub's privacy policy

Head offices: Sweden

Markethype

Markethype is used to send email messages such as newsletters and other information related to visits to attend an event, and is integrated with ou ticketing system Tixly (see below) in order for us to be able to analyse customer data. In order to keep a correct, updated register Markethype uses a partner for automatic updating of personal data, based on public Swedish registers.

Markethype’s approach to data security

Head office: Sweden

Matomo Cloud

Matomo is used to analyse web traffic and user behaviour on opera.se and operaverse.se, in order to follow-up marketing activities and determine how to prioritise development of the website according to visitors’ needs.

Matomo Cloud’s privacy policy

Head office: New Zealand, with EU-representative in Germany

Soundcloud

Soundcloud is used to embed sound files on opera.se, primarily our recorded panel discussions.

Soundcloud’s privacy policy

Head office: Germany

Tixly

Tixly is the Göteborg Opera’s ticketing system. When you click on a button to buy tickets, you are taken to the URL (web address) biljett.opera.se where the purchasing flow and payment process is handled by Tixly.

Tixly’s privacy policy

Head office: Iceland

Typeform

Typeform is used to display forms and accept the data which is entered into these forms.

Typeform’s policies and terms

Head office: Spain

Vimeo

Vimeo is used to display video material on opera.se – such as trailers, interviews, recorded performances etc. Vimeo is certified under the EU-US Data Privacy Framework

Vimeo’s privacy policy
Vimeo's cookie policy

Head office: USA, with EU-representative in Germany

Page updated: 2026-09-02